Posts Tagged ‘TV ad’

To launch our gorgeous new collection of key summer pieces, we’ve created a brand new advert which you can catch on television from today! We know that these days women are expected to be everything to everyone – wife, mother, best friend, colleague – and so we’ve put together a range of wardrobe essentials that you can build into your look and adapt to any role this summer.

Below is a selection of looks, showing you just how easy it is to stay stylish whatever life throws at you – after all, looking good shouldn’t get in the way of living your life!

Working Woman


F&F Rose Print Shift Dress £18.00 F&F Crop Cardigan £8.00 F&F Contast Stitch Court Shoe £18.00 F&F Single Breasted Jacket £35 F&F Limited Edition Drop Waist Shift Dress £18.00 F&F Double Pockets Across The Body Bag £10.00

Working Woman

Wow your way to the top with a little help from these gorgeous shift dresses, perfect for keeping cool at work this season. A simple shift dress is a classic, sophisticated staple that is really easy to wear, but that doesn’t mean it has to be boring! Try a bold print or a splash of colour, add statement accessories, or cover up with a jacket or cardigan to make this look your own.

Summer Daze


F&F Square Neck Top £14.00 F&F Square Neck Top £14.00 Iconeyewear Side Cut-Out Oversized Sunglasses £10.00 F&F Palm Basket Weave Ballerina Pump £10.00 F&F Broderie Shorts £10.00 F&F Plaited Belt  5.00 F&F Rope Flat Sandals £8.00 F&F Rope Flat Sandals £8.00 F&F Floral Print Tea Dress £16.00 F&F Floral Print Tea Dress £16.00

Summer Daze

Picnics in the park, daytrips to the beach, a weekend getaway – whatever you have planned this summer, these simple pieces will keep you looking cool and collected, without breaking the bank. Floral prints are a really easy way to brighten up your look for summer, teamed with a pair of sandals and some glamorous shades.

Mum's the Word


F&F Tie Front Top £8.00 F&F Tie Front Top £8.00 F&F Light Wash Jeans £16 F&F Light Wash Jeans £16 F&F Vintage Floral Slip On Pumps £6.00 F&F Vintage Floral Slip On Pumps £6.00 F&F Jersey Maxi Dress £12.50 F&F Large Square Diamante And Stud Detail Sunglasses £7.00 F&F Peep Toe Espadrille Wedges £10.00

Mum’s the Word

With the long summer holidays, it’s a great excuse to spend some time having fun with the kids. Busy mums can still look fabulous by freshening their denim with a lighter wash and adding brightly coloured basics. A jersey maxi dress is glamorous but still really easy to wear, casual enough even for the school run!

Fun in the Sun


F&F Ditsy Print Jumpsuit £20.00 TIA By Made Pendeza Earrings £6.00 TIA By Made Hammered Brass Ring £6.00 F&F Sandal Clogs £20.00 F&F Sandal Clogs £20.00 F&F High T-Bar Platform Heels £18.00 F&F Envelope Clutch £8.00 TIA By Made Mapeni Necklace £25.00 F&F Floral Tea £16.00 F&F Floral Tea £16.00

Fun in the Sun

Long summer evenings are perfect for drinks with the girls or a romantic al fresco dinner with that special someone. Dress up these gorgeous florals with statement accessories and killer heels for some sunny, laidback glamour.

If you haven’t seen it yet, head to our website to watch the ad and shop all the looks!